The Perfect Gift
After almost two years of social distancing, society starts to open up again. After too much time apart, we can finally start dreaming about celebrating Christmas with our friends and family, just like we used to. We get to sit down, relax, talk, and find our way back to each other.
In this year’s Christmas campaign, IKEA shows that the holiday is not only about the presents. Instead, it’s about the act of giving and the thoughts behind the gifts that matter. The viewers get to follow the Christmas holiday from a child’s perspective as a small girl is working hard to come up with the perfect gifts for her family.
The musical score in the film is a new modern and contemporary version of the classic piece In the Hall of the Mountain King. The original piece was written in 1875 by the famous composer and pianist Edward Grieg.