A whopping 6 Lions in total to Åkestam Holst in Cannes 2018

June 25

It was a challenging year for Sweden in Cannes Lions 2018.
But despite Swedish agencies only managing to take home 12 lions in total, Åkestam Holst stood for a whopping 6 lions in total.

A world-class performance that we’re especially proud of, given the fierce competition this year, and the raised bar apparent in the record-low number of awards for Swedish agencies.

Here’s the final tally of awards for Åkestam Holst:

Gold in Audio for EuroPride 2018 ”The Voice of Change
Gold in Print (Retail) to IKEA ”Pee Ad”
Gold in Print (Innovation) to IKEA ”Pee Ad”
Silver in Industry Craft to IKEA ”Don’t slip away”
Silver in Entertainment to IKEA ”Irresistibly Boring TrueView Ads”
Bronze in Media to IKEA ”Pee Ad”

…making Pee Ad the #1 awarded Swedish campaign in Cannes this year.