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About Us

Åkestam Holst is passionate about communication that people want to engage with. What’s great about that is that our clients’ brands also benefit from people wanting to be part of their stories. This is what creates fans, supporters, likes, friends and customers. A crowd that is likely to become loyal, frequent consumers, or willing to pay a little extra to be included in the brand’s inner circle. This way of thinking is what has made us one of Sweden’s – and sometimes even the world’s – most acknowledged Advertising Agencies. Åkestam Holst has also been elected Agency of the Year (Årets byrå), in Sweden seven times. You are more than welcome to join us, locally or globally, as we continue our exciting journey.



If you warn people not to watch an ad, then they wouldn’t right? Think again. With these true-view ads for IKEA the actors urged the Youtube viewer to skip the ad after the unavoidable first 5 seconds because the content is just too boring, private or everydaylike.

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In our Christmas ad for IKEA we meet a son visiting his elderly mother at a nursing home. It’s a film about togetherness and the healing power of music. Like our previous “Where life happens” films Da Capo is directed by the excellent Martin Werner through Baconfilm.

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One of Sweden’s largest Tele operators, Tele2, is launching an unlimited surf-subscription. And to communicate the fact that you can now surf day and night, we developed an app that makes it possible to surf even in your sleep: Power Nap.

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Our Work


Apotek Hjärtat

Apotek Hjärtat is Sweden’s largest private pharmacy chain with more than 370 pharmacies across the country, offering products and services for your health and well-being.


ATG is a company that has the legal monopoly on betting on trotting and horse racing in Sweden.


Audi is a leading premium automotive brand, manufacturing some of the world’s most attractive and technologically advanced cars today.


Bregott is the market leader for spreadable butter and their advertising concept ”Bregott factory” is one of the oldest and most popular in Swedish advertising.


Felix is a company that has served Swedes easy-to-make yet nutritious food since 1939.


Folksam is customer-owned and one of the leading insurance companies in Sweden, that provide security for everything that you care about – in all stages of life.


One of the largest suppliers of outdoor clothing, hardware and footwear in the Nordic region, Europe and Asia, and a member of the ASICS® family since 2010.


IKEA offer a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible will be able to afford them.

Individuell Människohjälp

IM (Individuell Människohjälp) stärker människors handlingskraft och bekämpar fattigdom och utanförskap genom bistånd, fair trade och integration. IM grundades 1938 och är en svensk organisation med verksamhet i tretton länder inklusive Sverige.


KICKS is the leading cosmetic chain in the Nordics, with 250 stores in Sweden, Finland and Norway. They offer a wide range of products within makeup, scent, skin- and haircare.


Mötesplatsen is one of the largest dating sites with more than 140 000 active members in Sweden and Norway.


Nick’s is a brand new sugerfree kid in town with a range of chocolate bars, chocodrinks and other great-tasting products.


OLW is part of Orkla Food and is the market leader in Sweden for snacks. Main categories are chips, nuts and cheese doodles.

Pause Ljud & Bild

Pause Ljud & Bild is a high-end HiFi retailer based in Stockholm, specialized in customized sound systems.


The Paulúns trademark was launched by the nutritional physiologist, Fredrik Paulún, in 2005, and is since 2010 handled by Orkla Foods Sweden. The ambition of the brand is to help people to eat better in order to feel better.


Pressbyrån is a Swedish chain of 300 convenience stores established in 1899 run by franchisees, offering necessities and goodies to make your life easier.

RFSL Stockholm

RFSL Stockholm is Stockholm´s local association within RFSL, the Swedish federation for lesbian, gay, bisexual, transgender and queers rights.


SAS is the leading airline in Scandinavia with an emphasis on all true travelers that want to travel for real and see it as a way of life.


Spendrups, founded in 1897, is today the biggest and most prominent Swedish family-owned and independent brewery. This successful business is now managed by the fourth generation of entrepreneurs.

Svenska Skogen

Initiativet Svenska Skogen syftar till att höja kunskapen och intresset för den svenska skogen som framtidsresurs. Ett initiativ som ska ge skogsnäringen en tydlig röst i det moderna Sverige.


Tele2 has been active on the Swedish market for over 25 years, and is the second biggest operator in Sweden. As part of their DNA, Tele2 continue to question and challenge current market conditions.

Wästgöta Kloster

Wästgöta Kloster/Wästgöta Abbey is a cheese brand within the Arla family.

Contact us

Kungsgatan 5
Box 7103
103 87 Stockholm

Phone: +46 (0)8 14 11 11
A member of the North Alliance family